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Marketing Audio and Media
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Micki Krimmel, blogger, filmmaker, activist and online community/social media consultant joins host Paul Lewis to discuss the environment of Consumer Generated Video and how marketers can leverage this hot medium. Listen in to gain an understanding of how to effectively utilize CGM Video to promote your brand. Go Here |
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Marketing Definitions and Factiods
Marketing Definitions
affiliate marketing - revenue sharing between online advertisers/merchants and online publishers/salespeople, whereby compensation is based on performance measures, typically in the form of sales, clicks, registrations, or a hybrid model.
two-tier affiliate program - affiliate program structure whereby affiliates earn commissions on their conversions as well as conversions of webmasters they refer to the program. advertising network - a network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys.
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